I asked 8 different people to fill out my survey in order to
be able to identify what interests my target audience have in short films.
I asked respondents whether they think that there should be
an increase in awareness for drug addiction in teenagers, to which 100% of
participants responded with ‘Yes’. This then highlighted that my target audience
believe that something about that particular issue should be created, such as a
short film.
In addition to this, I asked respondents if they would be
interested in watching my short film based on teenage drug addiction, to which 87%
responded with ‘Yes’ and 13% responded with ‘maybe’. This suggests to me that
my target audience are willing to watch a short film based on this issue as it
is a topic that is not discussed enough.
These results enable me to identify what exactly my target
audience are looking for when watching a short film and what particular issues
they would like to watch more about, providing me with an opportunity to be
able to reach out to my target audience which the particular issue I aim to
cover.
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